News Summary
The Atlanta Dream is experiencing an exciting season with record ticket sales and new partnerships. Renewed collaborations with Gray Media and The Honey Pot showcase their commitment to community engagement and increased visibility. As the team anticipates a growing fan base, they aim for an inclusive atmosphere at the Gateway Center Arena, ensuring every game is a community event.
Exciting Times for the Atlanta Dream as Partnerships Grow and Ticket Sales Soar
Hey there sports fans! If you haven’t heard the latest buzz from the Atlanta Dream camp, it’s high time you tuned in. The WNBA team is making waves this season, expanding partnerships and setting new records for ticket sales. Let’s break down all the juicy details!
Renewed Partnership with Gray Media
First up, the Atlanta Dream has officially renewed its partnership with Gray Media for the upcoming 2025 WNBA season. This means fans can catch all the excitement of Dream games right from the comfort of their homes across the Southeast. Non-national exclusive games will be broadcast on Peachtree TV, which is a fantastic way to enjoy the action live.
Mark Your Calendars!
Ready for some basketball? The Dream’s season will kick off on May 16, with a thrilling road game against the Washington Mystics. Fans are buzzing about this opening game and are looking forward to watching their favorite players hit the court.
Unprecedented Demand and Record Sales
The excitement surrounding the Dream has only grown, as Morgan Shaw Parker, the team’s president, shares that there’s been a noticeable surge in demand. Last season, the Dream achieved a stunning full-season sellout with 20 games, which is no small feat! Even more impressive are the broadcast numbers; they’ve increased tenfold from past seasons. This showcases the incredible growth and popularity of women’s sports.
Widespread Game Availability
For those across Georgia, there’s great news! Peachtree TV will not just be limited to Atlanta; it will be simulcast by the Peachtree Sports Network in various cities like Albany, Augusta, and Savannah. Plus, with options like Hulu Live and YouTube TV, fans have no excuse not to catch the action.
Community Engagement at the Forefront
Fans can expect more than just basketball from the Dream this season. The team has welcomed The Honey Pot, a feminine-care company, as an official body-care partner and their very first sports sponsorship. The partnership isn’t just about products; it focuses on engaging the community with initiatives such as back-to-school drives and wellness summits. Nearly 15,000 product samples have already been handed out at games, highlighting the Dream’s commitment to making a positive impact.
Inclusive Atmosphere and Future Growth
At the heart of the Dream’s mission is creating an inclusive atmosphere at their games. The team wants every fan to feel like a part of a big community event rather than just a spectator. This friendly approach has contributed to their impressive record of selling out home games at the Gateway Center Arena, which accommodates about 3,500 spectators.
Looking to the Future
With the growing interest in women’s sports and the potential changes in pay equity through the new Collective Bargaining Agreement, the Dream is focused on future growth. Morgan Shaw Parker mentions plans for expanding their home venue as more fans flock to support the team.
The Journey of the Atlanta Dream
As the only WNBA team in the Southeast, the Atlanta Dream holds a prestigious history with 11 WNBA All-Stars and three finals appearances since their establishment in 2008. Morgan Shaw Parker’s background in sports marketing, including her tenure with Arthur M. Blank Sports and Entertainment, has greatly influenced the team’s strategic vision.
Wrap-Up
So, to all the basketball enthusiasts and community supporters, the Atlanta Dream is gearing up for a thrilling season ahead. With boosted ticket sales, meaningful partnerships, and an inclusive spirit, they’re not just playing basketball; they’re building a community. Make sure to catch their games this season and cheer them on as they strive for greatness!
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Additional Resources
- Globe Newswire
- Wikipedia: Atlanta Dream
- Marketing Brew
- Google Search: WNBA partnerships
- Ebony
- Encyclopedia Britannica: WNBA
- WSB TV
- Google News: Atlanta Dream 2025 season
- WNBA Dream News
- Google Scholar: women’s sports equity
