Brian Dackowski is the new Executive VP of Digital Marketing at Capitol Records.
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Sponsor Our ArticlesBrian ‘Busy’ Dackowski has been appointed as Executive Vice President/Head of Pop/Rock Digital Marketing at Capitol Records. With 20 years of industry experience, including notable campaigns for stars like Bruno Mars and Ed Sheeran, Dackowski’s arrival signals a transformative period for the label as they aim to strengthen their digital marketing strategies. Tom March, CEO, expresses high expectations as they look forward to 2025 and beyond for innovative projects.
In a move that’s sure to shake up the music industry, Brian “Busy” Dackowski has been appointed as the new Executive Vice President/Head of Pop/Rock Digital Marketing at Capitol Records. This transition marks a new era for the iconic label, as Dackowski steps into his role at the bustling headquarters in Los Angeles, where he will be steering the digital marketing strategies for Capitol’s coveted pop and rock releases.
Dackowski is no stranger to the world of music marketing. With an impressive 20 years of experience under his belt at Atlantic Records, he has held multiple leadership roles, including Executive Vice President of Viral Marketing and Analytics. Over the years, he has led initiatives across various departments such as digital, marketing, and artist development. His expertise is evident, having orchestrated buzz-worthy campaigns for superstars like Bruno Mars and Ed Sheeran.
Recently, he has also been behind the scenes of successful campaigns for emerging talents including Fred Again, Charlie Puth, Ty Dolla $ign, Sam Barber, Oliver Tree, and Surf Curse. In addition to working with individual artists, Dackowski played a key role in formulating digital marketing strategies for soundtracks of notable films like “Barbie” and “Twisters”. His wide-ranging experience makes him a perfect fit for Capitol as they seek to bolster their digital presence.
Tom March, the Chairman and CEO of Capitol Music Group, couldn’t be more thrilled with this new appointment. He has praised Dackowski as one of the best music marketers in the world, underlining the high expectations set for his new role. Dackowski himself has expressed immense excitement about joining Capitol, highlighting the label’s high-energy environment and a culture ripe for creativity.
As Capitol Music Group continues to expand its influence in the digital realm, Dackowski is eager to dive into upcoming projects, particularly those planned for 2025 and beyond. He seems more than enthusiastic about the challenges that lie ahead and is ready to form dynamic marketing strategies that resonate with audiences.
This transition comes on the heels of notable restructuring within Capitol Music Group itself. In February of last year, Tom March took up the mantle as Chairman & CEO, bringing fresh direction and vision to the company. Just a month later, Universal Music Group took significant steps by consolidating its frontline label groups under the new identity of Interscope Capitol Labels Group (ICLG), paving the way for innovative collaborations and strategic growth.
With Dackowski’s extensive experience and proven track record, it’s clear that Capitol Records is set to enhance its digital strategies under his guidance. As the landscape of the music industry continues to shift and evolve, having someone with Dackowski’s background could prove invaluable in ensuring that the label remains at the forefront of pop and rock music marketing.
As fans eagerly await the exciting new projects on the horizon, one thing is certain: with Brian “Busy” Dackowski on board, Capitol Records is poised for a vibrant comeback in the ever-changing world of music.
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