Livonia, Michigan, is about to welcome a new eatery, bringing an end to another celebrity-driven venture. Shaquille O’Neal’s Big Chicken franchise has announced its plans to open in Livonia at 30130 Plymouth Road, a spot that recently housed Guy Fieri’s Chicken Guy.
Guy Fieri’s Chicken Guy operated in this gray brick building from spring 2023 until June 30, before closing its doors. The local partners of Chicken Guy, the Tomey Group, cited “unforeseen circumstances beyond our control” for the unexpected closure. They expressed gratitude towards both their patrons and team members in a statement shared with the public.
“We are incredibly grateful for the patronage we have received from our loyal customers and the local community,” the statement said. They assured their employees that they would be offered opportunities in their other businesses, emphasizing a commitment to a smooth transition.
Founded in 2018, O’Neal’s Big Chicken has quickly grown in popularity, establishing locations across the United States. Cities like Las Vegas, Los Angeles, and Dayton, Ohio already host these eateries, which are known for their crispy chicken sandwiches, chicken tenders, and a unique Cheez-It crusted mac and cheese. They also offer delicious ice cream shakes, making them a popular choice for casual dining.
In August 2023, it was announced that Big Chicken is looking to expand significantly in Michigan, with plans to open 20 locations throughout the state. The Michigan-based H&D Group Investments took on a franchise agreement with the Big Chicken brand, marking an exciting step forward for expansion into the local market.
The first Big Chicken restaurant in Michigan opened its doors in February at 11476 N. Linden Road in Clio. With the news of the upcoming Livonia location, many locals are eager to see what the new eatery will bring to the dining scene.
Livonia has recently seen a surge in fast-food and fast-casual fried chicken options. In addition to the soon-to-arrive Big Chicken, other notable spots include Chick-fil-A, Lee’s Famous Recipe, Chicken Shack, and two Wing Snob locations. The arrival of Big Chicken adds another layer to this growing market, catering to chicken lovers in the region.
While Big Chicken has already posted “coming soon” signs at the Livonia site, no specific timeline has been provided regarding when the restaurant will officially open. The community is watching closely and waiting in anticipation for this new addition to their culinary landscape.
For now, residents can look forward to enjoying a fresh take on fried chicken, provided by one of the NBA’s biggest stars. With exciting dishes and a fun atmosphere expected, Big Chicken is set to make its mark in Livonia.
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