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Schoharie Economic Enterprise Corp Launches Digital Power Hour Workshop Series for Local Businesses

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Local entrepreneurs at a Digital Power Hour workshop engaging with digital marketing tools.

News Summary

The Schoharie Economic Enterprise Corp (SEEC) has announced the launch of a workshop series titled Digital Power Hour, aimed at equipping local businesses with essential digital skills. Running throughout the year, with sessions such as Intro to Branding and SEO Basics, the series offers free and hands-on learning experiences by expert practitioners. This initiative supports local entrepreneurs in enhancing their online presence and customer engagement in the digital age.

Schoharie Economic Enterprise Corp Launches Digital Power Hour Workshop Series for Local Businesses

In an exciting development for local business owners, the Schoharie Economic Enterprise Corp (SEEC) has officially announced the continuation of their interactive hands-on workshop series titled Digital Power Hour. Designed to help small businesses thrive in the digital age, this series will run over several sessions throughout the year, held both online and in-person.

The workshops will take place in March, May, August, and September, giving entrepreneurs ample opportunity to engage with local and regional expert practitioners. This is a fabulous chance for Schoharie County businesses to gain knowledge and tools needed to strengthen their online presence and improve customer engagement.

A Glimpse into Digital Power Hour

Each Digital Power Hour session lasts for one hour and will be a mix of in-person and Zoom attendance options at SEEC’s main office located at 287 Main Street, Schoharie. Attendees can expect an engaging experience that includes actionable steps, hands-on tutorials, and real-world examples aimed at supporting business success in the digital landscape.

This initiative is not just about listening; it’s about learning and applying. Participants will have the chance to share their own challenges and gain insights from the experts in a relaxed, collaborative environment. The workshops are designed to address common digital hurdles while equipping entrepreneurs with practical strategies and resources to grow their online businesses.

What’s on the Schedule?

Here’s a look at the upcoming sessions:

  • March 17th: Intro to Branding – Get to grips with the essentials of brand identity and discover strategies to build brand recognition and customer loyalty.
  • May 14th: SEO Basics – Dive into the fundamentals of Search Engine Optimization, learning about keyword strategies and on-page optimization techniques, along with best practices for improving website visibility.
  • August 11th: Canva 101 – Get creative with professional designs using Canva! Attendees will pick up tips for customizing graphics and optimizing layouts for marketing and social media.
  • September 15th: AI Tips & Tricks – Discover practical AI tips to boost productivity and streamline content creation, including a spotlight on popular AI tools and automation strategies.

The best part? Participation in this program is absolutely FREE for local entrepreneurs!

Expert Guidance at Your Fingertips

Throughout the series, participants will benefit from the expertise of SEEC associates and guest speakers from various organizations, including:

  • Paperkite – a creative agency specializing in branding and digital marketing.
  • Primeau Fahey & Associates – a marketing agency known for video production and storytelling.
  • Product Paths – a consultancy focused on product development and business growth.
  • SUNY Cobleskill – associated with the Institute for Rural Vitality, offering resources for small businesses.
  • UAlbany Small Business Development Center (SBDC) – providing expert guidance for entrepreneurs.

Additional industry experts may join throughout the series, bringing even more insights to the table!

Part of a Bigger Initiative

The Digital Power Hour workshops are part of SEEC’s broader Digital Revolution initiative. This program aims to advance broadband access and enhance digital literacy across Schoharie County, helping local businesses stay competitive in an increasingly digital world.

How to Sign Up

For those interested in joining this fantastic opportunity, registration is easy! Visit the SEEC website or reach out via email at marketing@seecny.org for more details.

This is a splendid time for Schoharie County business owners to refine their digital marketing strategies, explore unique value propositions, and participate in meaningful discussions with experts and fellow entrepreneurs. Don’t miss out on the chance to elevate your business into the digital age!

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