Exciting New Partnership in Montville: Strategy+Style Marketing Group Teams Up with Oxford Communications
Montville is buzzing with fresh energy as Strategy+Style Marketing Group, a well-known consulting and marketing services firm, has announced a new strategic alliance with Oxford Communications, based in Lambertville. This exciting collaboration was confirmed in a recent announcement from Karen Fluharty, who is not only a founding partner but also the chief strategist of Strategy+Style.
A Match Made for Innovation
So, what does this partnership really mean? In simple terms, it’s all about bringing innovation and bandwidth to the table for clients of Strategy+Style Marketing Group. Both firms are joining forces to enhance aspects like digital media, analytics, and the testing of new concepts and technologies. The ultimate goal here is all about helping clients foster a deeper connection with their target audiences and boosting their return on investment (ROI).
Fluharty expressed her enthusiasm, saying, “I’m so excited to work with Oxford Communications again, whose innovation I’ve long admired.” With over three decades of experience in the real estate marketing field and multiple industry awards under her belt, she is eager about what this collaboration will bring. “This will be a powerhouse combination, offering our clients new, high-tech tools alongside some good old-fashioned marketing smarts,” she added.
What Strategy+Style Offers
For those unfamiliar with Strategy+Style Marketing Group, their services range widely and cover almost everything a business might need in today’s marketing landscape. They specialize in branding, marketing strategy, website development, content creation, and social media management, among other services. They also create custom technology solutions tailored to help businesses deliver their brand content effectively. Their client roster features names like Pacific Retail Capital Partners, Spectrum Capital, and THRIVE Red Bank.
A History of Successful Collaboration
This isn’t the first time Fluharty and Oxford Communications have teamed up. Their previous collaboration at Prime Outlets saw them successfully rebrand and implement innovative marketing strategies. This partnership contributed to a significant business revival that ultimately caught the eye of Simon Property Group, leading to its acquisition of Prime for a whopping $2.35 billion back in 2010.
John Martorana, president and CEO of Oxford Communications, weighed in on the collaboration, stating, “I’ve long admired Strategy+Style Marketing Group’s creativity, innovation, and results-oriented approach to both real estate and retail brand building.” His acknowledgment of Fluharty’s firm highlights the shared values and commitment both companies have toward achieving outstanding results for their clients.
Future Possibilities
Martorana brings with him 38 years of experience in the advertising world. Under his leadership, Oxford has developed strategies and campaigns across various industries including higher education, real estate, healthcare, and non-profits. One notable tool created during his tenure is their proprietary reporting platform named Illumina, which allows clients to effectively monitor and optimize their digital media expenses.
In Fluharty’s words, “This is a true meeting of minds, skills, and corporate philosophies.” Both Strategy+Style and Oxford Communications are set on leveraging advanced digital media tactics to help their clients thrive, and they are excited about the journey ahead. Their collaboration stands to offer enriched digital services to clients all around the United States in the near future.
