Feldman Chevrolet of Novi Celebrates Continued Success

News Summary

Feldman Chevrolet of Novi has been recognized as the 2024 Chevrolet Dealer of the Year for the sixth straight year. The dealership also holds the title of the No. 1 Selling Chevrolet EV Dealer in the U.S. This remarkable achievement reflects its commitment to customer satisfaction and quality service. Additionally, Feldman Chevrolet has transformed through strategic leadership and an emphasis on team culture, allowing it to thrive in a challenging automotive landscape and expand its operations across Michigan.

Novi Shines as Feldman Chevrolet Continues to Lead the Pack

In a stunning showcase of excellence, Feldman Chevrolet of Novi has recently been crowned the 2024 Chevrolet Dealer of the Year for the sixth consecutive time. This achievement is not just a trophy on the shelf; it’s a testament to the dealership’s unwavering commitment to customer satisfaction and quality service.

Leading the Charge in Electric Vehicles

But wait, there’s more! Not only has Feldman Chevrolet bagged this prestigious title, but it is also the No. 1 Selling Chevrolet EV Dealer in the United States for 2024. With the auto industry rapidly steering toward electrification, this recognition highlights the dealership’s dedication to embracing change and meeting the evolving needs of customers.

Michigan’s automotive heart is beating strong at Feldman, which is also recognized as the No. 1 Chevrolet dealer in the state. With an impressive inventory of over 5,500 new and pre-owned vehicles available daily, it’s no wonder that so many car buyers are drawn to their expansive selection.

A Journey Through Challenging Times

Feldman Chevrolet’s impressive rise wasn’t always smooth sailing. Back in the late 2000s, the dealership faced significant challenges, particularly during General Motors’ bankruptcy era. The business was struggling, and Tennyson Chevrolet found itself on the brink of closure. However, the partnership between Jay Feldman and Kit Tennyson brought a renewed spirit and energy to the dealership. Recognizing the potential of Tennyson Chevrolet’s location, Feldman set about turning around the fortunes of a once-floundering business.

This turn of events eventually led to the establishment of Feldman Chevrolet of Livonia, which has since emerged as one of the top-selling Chevrolet dealerships in the entire country, selling an astounding 400 to 500 vehicles each month and ranking among the top 50 best-selling Chevrolet stores in the U.S.

A Transformation Fueled by Team Spirit

The turnaround of the dealership is marked by significant upgrades, including a new building, an expanded service department, and a focus on creating a positive work culture. These elements work together to foster staff retention and boost morale, which, in turn, drives sales. The leadership at Feldman Automotive Group recognizes that the employees’ dedication plays a huge role in these achievements. A happy team leads to happy customers, and this philosophy has become ingrained in their business practices.

In 2014, Feldman streamlined operations for brand consistency by renaming all dealerships under the Feldman brand. This strategic move was aimed at fortifying the dealership’s identity and enhancing customer recognition. When Tennyson retired in 2017, the transformation was fully realized, ensuring the legacy of customer service excellence continues in the Feldman name.

Expanding Horizons with Strategic Partnerships

What’s more, Feldman Automotive Group is not just resting on its laurels. The organization now comprises nine dealerships across Michigan and employs around 800 full-time and part-time workers. The group has also ventured into exciting collaborations with notable figures, such as actor Mark Wahlberg, enhancing its brand influence through dynamic partnerships.

Feldman Chevrolet has firmly established itself as a pillar of the community, adapting to industry changes while maintaining a strong focus on customer service. As electric vehicle sales surge, this Novi dealership stands out, proving that when it comes to innovation and commitment, they lead the charge with every sale.

Future Looks Bright

As the year progresses, all eyes will be on Feldman Chevrolet to see how they continue to innovate and inspire both their team and customers alike. With a legacy rooted in resilience and an eye towards the future, Feldman Chevrolet of Novi certainly has set the bar high for the automotive industry.

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