Novi Jewelry Store Theft: $20,000 in Gold Rings Stolen During Brazen Daylight Heist

Novi Jewelry Store Theft: $20,000 in Gold Rings Stolen

Novi, Michigan – A brazen theft occurred at a local jewelry store, where a group of thieves managed to steal a tray of gold and diamond rings valued at about $20,000. The incident took place at Gold Buy and Jewelry on Grand River, and it was all captured on the store’s security cameras.

The Details of the Scheme

The theft happened around 3:00 PM on Saturday afternoon. Joe Haddad, the owner of the store, described the thieves as well-dressed individuals who executed a well-planned scheme. “They were asking for some things on the bottom shelf,” he said. As they engaged with the store’s sole employee, they cleverly blocked the employee’s view.

Not long after the first couple walked in, three more people entered the store, making for a total of five individuals. Haddad explained, “Five people here at once, and that was their strategy.” This allowed one of them to distract the employee while another person quietly accessed a display case.

In and Out in Minutes

Within just ten minutes, the thieves made their move. According to Haddad, the person tasked with stealing the jewelry slid open a showcase and took the tray packed with diamond and gold rings. “They are good at what they do,” he remarked, noting how efficient the team was.

The theft unfolded with a surprising twist as the employee turned to retrieve a ring sizer after one of the men asked about his ring size. “As we turned around to grab the ring sizer, they were basically gone,” Haddad recounted. It was only later, when they were ready to close for the day, that they discovered the empty tray. “He noticed the tray was empty there, and he said, ‘Oh my God, they took the tray,’” Haddad described, visibly still shocked by the experience.

The Aftermath and Investigation

Once outside the store, the thieves simply walked away, and it remains unclear whether they hopped into a vehicle or vanished on foot. Local law enforcement has been alerted, and the investigation is ongoing.

Novi police are urging anyone who might recognize the individuals in the video footage to reach out to them. They can be contacted directly at (248) 348-7100.

Community Response

The incident has shocked many in the Novi community, raising concerns about safety in local businesses. Many residents have expressed their worries over the clever tactics used by the thieves. “It’s unsettling to think this can happen in broad daylight,” one local said.

Haddad, the store owner, is focused on recovery while also planning to improve security measures. “We will definitely take a closer look at how we can prevent this type of thing from happening again,” he said. Customers are also encouraged to remain vigilant when visiting stores, particularly when there are large groups of people around.

A Cautionary Tale

This incident serves as a reminder of the creativity and boldness some criminals have when it comes to stealing valuable items. As employees and shop owners work to enhance security measures, community members are equally urged to stay alert and report any suspicious activities.

The aftermath of this incident will hopefully drive improvements in both community safety and store security in Novi, as residents look to support local businesses while ensuring their safety.


Novi Jewelry Store Theft: $20,000 in Gold Rings Stolen During Brazen Daylight Heist

HERE Plymouth
Author: HERE Plymouth

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