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Seint Beauty’s Big Changes: From MLM to Affiliate Model

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Makeup artists collaborating in a beauty studio

News Summary

Seint Beauty is transitioning from a multilevel marketing (MLM) structure to an affiliate program starting October 2024. This shift aims to simplify income generation for artists by focusing on direct sales rather than recruiting. Community reactions vary, with some expressing concern over income changes while others welcome the move towards a more legitimate business model. Seint is implementing a three-month adjustment period for artists to reassess their strategies as they navigate this new phase.

Seint Beauty’s Big Changes: From MLM to Affiliate Model

Makeup lovers and beauty enthusiasts, gather around! There’s some pretty *big news* coming from Seint Beauty, a company that’s become a go-to for many seeking all things related to makeup. As of October 2024, Seint is making a shift from their *multilevel marketing (MLM)* model to a new affiliate program. This change is causing quite a buzz among the company’s loyal band of sales representatives, known as “artists.”

A Bold Move Forward

In an *Instagram post* made on July 2, Seint announced its plans to transition away from the MLM structure, which many critics say resembles a pyramid scheme. The main takeaway from this announcement is that the compensation method is changing—no longer will artists earn commissions for recruiting new members; instead, they will only earn money through direct sales of products.

Community Reactions: A Mixed Bag

As you can imagine, such a significant change has stirred up quite the conversation among Seint’s community. While some feel optimistic about the new direction, others are feeling a bit uneasy. For example, artist Savanah Poulsen shared her disappointment, saying that these updates undermine the hard work and dedication she has put into the company over the years. It’s hard not to empathize with her feelings—change can be rough, especially when you’ve invested your time and effort into building something.

Many in the Seint community are worried about how this will impact their income. After all, for some, success has relied heavily on team-building and recruiting new artists. Kimi Beasley, also an artist, expressed her concerns when she first received the email about this change. She revealed that it sparked confusion and fear; some even felt as though they were at risk of losing their jobs!

What’s Changing for the Artists?

Under the new affiliate model, rankings for the artists will be determined solely by their monthly sales. That means goodbye to the previous MLM structure where earning potential could depend on downline sales, which is a significant shift in how artists will approach their business going forward. Instead of focusing on building a team, the emphasis will now be on individual sales performance.

Some Artists See the Silver Lining

Transition Period: Adjusting to the New Norms

Looking Ahead

So, if you’re a fan of Seint Beauty or one of their amazing artists, keep your eyes peeled for more updates as they journey through this transformation. Change can bring about exciting opportunities, and we’re all just along for the ride!

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