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Wayne County Launches Waynetrepreneurs Initiative to Support Small Businesses

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Wayne County Launches ‘Waynetrepreneurs’ Initiative to Support Small Businesses

In Wayne County, Michigan, a groundbreaking initiative called ‘Waynetrepreneurs’ has been officially launched, aiming to help small businesses thrive while also tackling employee healthcare access. This program is a collaboration between Wayne County government and HealthChoice, designed to ease the financial burden that high health insurance costs place on new business owners and their employees.

Addressing Healthcare Challenges

The ‘Waynetrepreneurs’ initiative recognizes the crucial role that small businesses play in the local economy. With many entrepreneurs struggling to provide adequate health insurance, this program steps in to offer practical solutions. New small business owners, as well as their employees, can benefit from this initiative, especially those who have set up operations in Wayne and Oakland Counties.

Under this program, qualifying businesses will receive three months of complimentary HealthChoice coverage. This benefit is available to small business owners who established their companies after January 1, 2024, and have processed payroll for at least two full-time employees but no more than 50. Importantly, these businesses and their employees must not have previously been registered with HealthChoice.

Community Leaders Speak Out

Wayne County Executive Warren C. Evans expressed strong support for this initiative, emphasizing the importance of small businesses in driving economic growth and job creation. He highlighted a staggering statistic: “Nationally, 44% of businesses do not offer health insurance to their employees,” illustrating the critical nature of the challenge that ‘Waynetrepreneurs’ aims to address.

Abdul El-Sayed, the director of the Health and Human Services agency, noted that “Waynetrepreneurs will offer a pathway toward affordable healthcare for new small business owners and their employees.” His statement underlined the initiative’s dual benefit: reducing the number of uninsured individuals in the county while supporting a healthy business environment.

A Boost for Economic Development

Alisha Bell, the Chair of the Wayne County Commission, also highlighted the financial strain that business owners often face when trying to provide health insurance. She expressed excitement for the potential economic growth this program could stimulate. “This new program is amazing for any business that opened up this year. For them to have three months of healthcare coverage for their employees is amazing,” Bell said.

Moreover, the Executive Director of HealthChoice, Christopher Johnson, remarked on the significant impact small businesses have in the community. He asserts that the ‘Waynetrepreneurs’ program “will extend that value to new businesses and their employees,” providing them with much-needed support and stability.

Real Stories from Small Business Owners

One business leader, Dina Harris, the CEO of National Faith Homebuyers, shared her positive experiences with HealthChoice. “As we grew, our income went from our first-year budget of around $200,000, and this year our budget should be about $4 million, and we’re still with HealthChoice,” she revealed, emphasizing the importance of healthcare benefits for her team.

Harris also mentioned that the comprehensive coverage her team enjoys makes a difference in retaining employees, addressing a common concern among small businesses: high turnover rates. Bell added, “You can’t really get that anywhere else for that, and you have all the coverages that you can’t get.”

Concluding Thoughts

The launching of the ‘Waynetrepreneurs’ initiative marks a significant milestone for small businesses in Wayne County. The program not only aims to enhance employee healthcare access but also seeks to bolster the overall economic landscape for new and existing businesses. With community leaders rallying behind this initiative, there is a hopeful outlook for the future of small business growth in the region.


Author: HERE Plymouth

HERE Plymouth

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